Animated Explainer Video Cost

The cost of animated explainer videos varies depending on several significant factors that impact price ranges. It's the complexity of the script and the animation style that determine the overall price of the explainer. Other extra features like voice-over, video length, music licensing, and design also contribute to the final price of the video. Once all the major factors are understood, estimating the animated video pricing becomes easier. By aligning the project's requirements with the set budget, customers can get a production of high-quality animated explainer videos that successfully deliver their message while maximizing value for their investment.

What is the cost of an animated explainer video?

The burning question is: How much does an explainer video cost? The price of an animated video can vary from one animation studio to another and can depend on the complexity of the animation, the length of the video, the quality of the production , the level of customization required, and the expertise of the animator. A high-quality animated explainer can cost from $1000 to $20000 or more per minute of a video. The only way to accurately get the right quotes and affordable animated videos is by sharing your requirements and budget with animation professionals.

Cost based on length

Understanding the relationship between costs and length is crucial. Typically, longer explainer videos require more time, staff, and resources to produce, resulting in higher costs. However, this doesn't mean shorter animated videos are always more affordable. Every extra second of creating an animation requires extra time, skill, attention to detail thus deepening the complexity of production which in return increases the overall cost of an explainer video.

Cost based on animation style and complexity

In many cases, the animation style chosen for an explainer video is a crucial determinant of the video price. Simpler styles like 2D animation or whiteboard explainers tend to be more budget-friendly compared to 3D animation that requires more resources. 2D animation comes with simplicity and attractiveness at a lower cost due to its straightforward production process.

2D Animation Cost: The cost of a 2D explainer may vary from project to project, considering factors such as the length of the video, artwork complexity, and the degree of detail required. Generally, the cost of 2D animated videos are low, falling between $3,000 to $15000 for every 60 seconds.

3D Animation Cost: It usually costs more to make a 3D explainer video because of its complex modeling, texturing, and rendering. Pricing can be between $5000 to $ 20000 or more per minute for more complicated work that is more detailed.

Motion Graphics Animation Cost: The motion graphic engine is budget-friendly because it displays information with the help of moving figures. Mostly, motion graphics explainer prices range from $500 to $4000 per 30 seconds.

Whiteboard animation: the style that is distinguished by its simplicity and engaging nature, is commonly one of the cheaper alternatives. Whiteboard explainer pricing is between $1000 to $10000 per minute, depending on the length of the video and how many characters will be in the video.

Cost based on customization:

The customization degree is one of the factors that greatly affects the price of explainer videos. High-quality personalized videos, which are designed according to specific branding or unique concepts, are usually more expensive to produce since they require more time, skills, and resources that goes into creating the original assets and animations. On the other hand, explainer videos that use premade assets or templates are more affordable

Low Customization : For Explainer videos with low customization, ready-made assets and templates are used. Thus, it becomes cheaper. These videos achieve the messages successfully by fully using the existing resources and cutting down on either production time or expenses.

Medium Customization : Medium animation customization involves using hand-picked pre-modified assets to make the explainer video in line with the customer's intentions. This degree of personalization brings an equilibrium between affordability and uniqueness, enabling individual branding attributes or minor changes.

High Customization: Highly personalized videos are fully customized to highlight and endorse the brand's identity and purposes. The explainer consists of original illustrations and unique animations; everything in the video is designed to fully suit the needs of the client. Although the high level of customization and brand placement is unbeatable, these videos are more expensive because of the large amount of time and advanced skills needed to make them.

Additional Factors: Besides length, style, and personalization, other things can, however, add up to the cost of the explainer videos. These may include the complexity of the script, detailed animation, the need for voiceover talent or sound design, and time frames.

Cost based on Timeline:

The completion time for an animation video will have a huge influence on the cost of the project, especially if an EV is ordered and it is paid with a high premium.

Standard Timeline (4-6 weeks): A standard timeline that is between 4 and 6 weeks in length gives enough time to have a detailed plan and process through many productions and revisions. The costs of production remain the same, reflecting the regular process of work and providing possibilities for high-quality creativity and quality.

Expedited Timeline (2–3 weeks): An expedited deadline requires the production to be completed in about two weeks from start to finish. This means that more effort and staff will be necessary, and thus work will have to be done on a fast track. To complete the production within the short timeline, additional fees are charged for the additional efforts and resources needed to complete it within the short timeline.

Rush Timeline (under 2 weeks): Deadlines shorter than two weeks for the production of explainer videos require that we provide immediate attention, more staff, and round-the-clock focus on the project. Additional urgency fees are typically higher in this scenario, reflecting the urgency and prioritization of the urgent explainer production over other ongoing projects.

Cost based on revisions:

When it comes to revisions in explainer video projects, understanding the standard number of revisions and potential additional costs is important.

Standard Number of Revisions: Animators set the number of revision requests when pricing different packs. This enables clients to give feedback and request any necessary adjustments within the initial instructions to ensure that the final product meets their expectations without any additional charges.

Additional Revisions: Beyond the standard number of revisions, additional adjustments or requirement changes may incur additional costs. This is to reward the production team for the additional time and energy they need to incorporate the client’s instructions and come up with revisions.

Factors Affecting Revision Costs:The standard number of revisions varies from provider to provider but typically stands between two and five times of editing. Factors that lead to a possible increase in the cost of additional changes are the change in the initial instructions, the complexity of modifications, and the amount of work required to revise the animated video. The standard number of revisions varies from provider to provider but typically stands between two and five times of editing. Factors that lead to a possible increase in the cost of additional changes are the change in the initial instructions, the complexity of modifications, and the amount of work required to revise the animated video.

Cost based on add-ons:

Besides the base animation costs, add-ons like voice-over by professionals, licensed music tracks, and sound design attract additional costs. They raise the quality and authenticity of the video explainers, making them more visually appealing and increasing their impact on the audience.